8 Reasons to Outsource Website Development Projects


A web development project does not begin and end with a website’s appearance. In fact, web development is not synonymous with website design at all. Web development means making your presence on the internet a truly viable launching pad for developing your business.

You need a provider or a team of providers who will help you turn your business goals into reality and continue to develop your web site as your business grows and changes over time. This is especially true when your business develops from a simple, information portal to a full-fledged ecommerce site. It has been proven and documented that outsourcing web development, or any other online work, leads to savings in time and cost.

Additional reasons include:

Reason # 1

You are free to choose an entire outsourcing package, which includes, but is not limited, to website design, search engine optimization, a content management system, multimedia options, customer support, payment options, and search engine marketing. You may also choose only one or two services that you believe are urgent for the time-frame you have in mind.

Web development means making your website a viable launching pad for developing your business. Outsource it now.

Click to Tweet

Reason # 2

Outsourcing helps you develop an enhanced presence on the Internet. If you have an ecommerce site, you can easily afford to have web development experts help grow your business. They can monitor the latest developments in search engine policy changes so that your site continues to attract high volume traffic.

Outsource Web Design

Reason # 3

Start-ups, small, and mid-size companies often lack in-house support. Your online outsourcing provider can fill this need as well as resolve technical issues as part of your outsourcing package.

Reason # 4

As your business revenues increase and your customers double in number you can request upgrades, new applications with better and faster processing capabilities, and more advanced features so that your web site evolves with your business.

Reason # 5

As your business grows significantly, you need the latest ecommerce and CRM solutions that can be tailored to your business requirements. You may want to have an infrastructure exclusively devoted to customer relationship management, which can help you effectively track your customers and can respond to their concerns.

1. Why outsource Website Development?

Aside from the above, there are many other reasons to utilize online outsourcing for website development projects. The world is becoming more technologically advanced every year, and there’s no reason to limit yourself to the professionals who make themselves available locally. Online outsourcing provides the amazing opportunity to receive services from a diverse range of experts in various locations. This means that you never have to settle for the best in your area again. You can choose from the best in the entire world!

Here are some more great reasons to outsource your website development projects online:

Benefit # 6 You get access to diversity

We’re not just talking about hiring people from all around the world. We mean you can hire as many different experts as you need when you use online outsourcing. For example, you don’t need to hire one person for every single aspect of your website development project. You can hire a different person to deliver exactly what you are looking for in each phase. In fact, you will probably hire different experts for web development and web design, but you can also contract separately for each web page. Depending on what you want or need, you can hire anyone for any job, no matter how big or small.

Outsourcing web development helps you develop an enhanced online presence, leverage this amazing opportunity now.

Click to Tweet

Benefit # 7 You can save money

We shouldn’t say you can save money - we should say you will save money. Outsourcing your web development projects to online freelancers is an all-around cheaper option. They don’t have to worry about paying business fees or deal with extravagant overhead costs. They don’t need to rent office space, pay for separate internet service, or worry about maintaining an in-store business in any other aspect. They work completely online and only have to pay for their tools and home internet, making the overall cost of maintaining business cheaper.

Benefit # 8 You can change providers easily and quickly

This is perhaps one of the best benefits of outsourcing website development online. It’s harder to get roped into a long-term contract, especially when working with freelancers in online freelance marketplaces. Outsourcing websites generally make it easy to terminate open projects and hire new freelancers to complete the work. You also only have to pay for work that has been delivered to meet your standards. If your contracted freelancer fails to deliver what you asked for and refuses to make requested changes, you can terminate the project without obligation to pay for unsatisfactory work.

2. Tasks that can be outsourced

There are many tasks that fall under the umbrella of website development, and all of them can be outsourced online. The difference in the procedures depends on the type of work being outsourced, but they all follow a similar format. The types of jobs that can be outsourced can be broken down into four categories:

  • Programming
  • Design
  • Content
  • Marketing

Although they all go into website development, each requires an entirely different set of skills and tools. This is why you will probably hire a different freelancer, or a couple of freelancers, for each aspect of your website development project. The following four aspects provide a brief description of what goes into each category.

1. Programming

Programmers create the foundation for your website. They implement the functional elements that allow you to do things such as login and sign out, conduct a search within the site, and sell your products. Programmers work with code to create a program to suit your business, blogging, or personal needs. The programming languages used include HTML, CSS, JavaScript, Ajax, and PHP, Ruby, or ASP.NET. It’s important to understand your needs before hiring a programmer, because they don’t all specialize in the same things. Knowing whether you need a basic website, an online store, or a mobile app will make a difference in who you hire.

There are many tasks that fall under the umbrella of website development, and all can be outsourced online.

Click to Tweet

2. Design

Web designers create the face of your website. They come up with the layout, colors, and organization to be seen and used by your visitors. This is a very important part of website development, and it’s important to work with an experienced and skilled designer. Your website needs to be visually attractive, easy to navigate, and accurately represent you and what you offer. This can be accomplished in many ways, and your input is an important part of the design process. Think about how you want your customers or readers to feel and what you want them to get out of visiting your website. This will help you come up with the basic elements of your design.

Outsourcing Web Development Projects

3. Content

Your website won’t have anything to offer unless there’s something on it. Content creators are professionals who provide the text, images, videos, and other graphics that can educate, entertain, or entice your readers to buy your products. Good content will keep visitors on your website longer and encourage them to sign up for your newsletter or email list. An excellent content specialist will typically have strong language and grammar skills and related writing experience, depending on what your website is about.

4. Marketing

When it comes down to it, your website is a marketing tool, and it’s a very important one. In today’s connected world, most people prefer to check things out online than in person, and they’re more likely to read, browse, or shop when you have a compelling website. Generally, your website supports your online marketing efforts which typically extend to social networking sites. Your head of internet marketing personnel needs to establish clear goals and understand what it takes to increase your number of shares, likes, and subscribers.

Your website must be visually attractive, easy to navigate & represent your brand. Outsource that today!

Click to Tweet


Whether you need to set up an online shop, an educational website, or just a place to share your personal stories, website developers are there to help. Make sure that you have a clear understanding of what you need before seeking out an online provider. Remember to pay equal attention to all four aspects of website development: programming, design, content, and marketing. They each play a vital role in attracting and retaining readers, followers, and customers.

We hope that this overview has piqued your interest for considering whether online outsourcing is right for you. If you're ready for the next step, check out our books and the many freelance marketplaces to explore how freelancers can help.

If you liked this article or have anything to say about any of the points made, please leave a comment below, we would love to hear your views. Thank you.

Recommended Content for Outsourcing Website Development

From the Shop

Need Website Development? Outsource That - This book is a comprehensive guide which covers seven common website development services, including the technology and equipment required, minimum provider requirements, and project management guidelines.

Free Report

5 Step Outsourcing - Website Development - There are only a few steps to take to successfully outsource your website development projects, and this free report outlines it all. This category of outsourcing is very effective and great for business.

Resource Section

Free Level Product Box

Join Our Free Membership

Subscribe to our Free membership and unlock the
wealth of free outsourcing content today.

  • Lia Hood says:

    A website development project is making the site with the domain connect eg into hosting that creates an online shop or store or place or office of a business organization.

  • Very insightful, thanks a lot!

    Indeed, there are many reasons for web development outsourcing, especially for smaller companies and startups. The key benefits of outsourcing web development are cost reduction, broad skill sets, great tech experts, and risk mitigation.

  • Thank you so much. This article really nailed the topic as usual.

  • Thank you so much, this is so useful .

  • Renee Ellis says:

    Outsourcing solutions has indeed grown. I agree with the reasons you stated. It does save time and money too.

  • nahid says:

    Helpful information for me to know about outsourcing. New idea make new choice to lear new thing . Thanks for this information.

  • What Best Describes You?

    Forgot Password?

    Join Us